Bios and Abouts

Kim Brady Forbes needed an About page to powerfully connect with her audience  - fellow breast cancer survivors living with secret fear and guilt.

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It headlines with her compelling proposition, moves through a section on her personal story covering all the pain points her audience will share and relate to, then offers her vision for them using upbeat language, as well as an element of intrigue: "I don't want you to get back to normal!"

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